Making Compliance your Creative Advantage.
I've never believed in choosing between art and structure. Between the wild idea and the fine print. Between the melody in your head and the contract on your desk.
I'm Abbi Press—Head of Business Affairs at Uber, recording artist, and creator of The Double Helix framework. I help organizations navigate the critical intersection where creativity, compliance, and artificial intelligence meet.
The Double Helix
Framework
My blueprint for thriving at the intersection of creativity and compliance in the age of AI
AI Ethics in Creative Work
How do we harness artificial intelligence while preserving what makes us human?
I help organizations implement AI tools responsibly while protecting intellectual property and empowering human creators.
Creative Compliance
Compliance doesn't kill creativity—it focuses it.
Drawing from years of structuring deals for major campaigns, I show how thoughtful frameworks become competitive advantages.
Artist Empowerment
The future belongs to creators who understand both artistry and business.
I help creative professionals build sustainable careers that thrive in our automated landscape.
Latest Insights
Exploring the spaces between worlds for regulated creatives and compliance innovators
How I Help You Win.
ABSORB
Speaking & Panels
I decode AI's legal maze for creative audiences.
Recent Engagements:
- AI Business Affairs Panel (120+ signups in one week, 85 live attendees)
- Freepik
Topics: AI in advertising, permission-first music rights, creator compliance
IMPLEMENT
Strategic Consulting
Turn AI chaos into competitive advantage.
For: Agencies, Brands, Creative Studios
Focus: Policy development, compliance frameworks, team training
Past clients include Fortune 500 brands and leading creative agencies.
LEARN
Newsletter & Resources
Join 300+ creative leaders getting weekly frameworks and analysis for creative AI
What you'll get:
- Practical frameworks (not just theory)
- Real platform policy breakdowns
- Tools and ideas you can use Monday morning
Recent: "OpenAI's Safety Toggle: What It Really Means"
43% open rate (2x industry average)
Living in Two Worlds
My perspective comes from inhabiting both the boardroom and the recording studio
Business Leader
Head of Business Affairs at Uber with 15+ years bridging creative vision and business reality. I structure the deals that enable Super Bowl commercials, major campaigns, and talent partnerships to thrive at scale.
Recording Artist
A lifetime immersed in the hands-on process of creating something from nothing. My music explores the intersection of human emotion and change, the same themes I examine in my thought leadership.
